Free Ebook: So, You Want to Start a Business?: 8 Steps to Take Before Making the Leap

Two former corporate executives, entrepreneurs, and now professors Hess and Goetz combine their wisdom and experience to offer new and wannabe business owners some critical thinking, management strategies, and tried-and-tested pointers. Their book is written in a simple albeit very academic style, with logical headlines, practical sidebars, and summarized “lessons learned” at the end of each chapter.

Free Ebook: So, You Want to Start a Business?: 8 Steps to Take Before Making the Leap


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